The State of AI: Global Survey 2025 | McKinsey
Executive Summary:
Most companies use AI somewhere but haven’t scaled it: 88% report AI use in at least one function, yet roughly one-third are at enterprise scale, leaving much value uncaptured
AI agents are rising fast but remain narrow: ~62% are experimenting and ~23% scaling agents, mainly in IT and knowledge management, with TMT and healthcare leading.
Impact is uneven: 64% see innovation gains, but only 39% report enterprise‑level EBIT impact, typically under 5%; revenue uplift shows most in marketing/sales, strategy/finance, and product development.
High performers (~6%) pull ahead by treating AI as transformation, redesigning workflows, showing visible leadership ownership, instituting human‑in‑the‑loop governance, and investing heavily (often >20% of digital budgets); they also scale agents across more functions.
Workforce and risk evolve in parallel: executives foresee mixed headcount changes (32% expect decreases, 13% increases), while risk mitigation has broadened since 2022 with inaccuracy and explainability most cited.
